One of the important features of an application designed to run on a Mac is that it is “Mac like,” which conveys the feeling that it provides at least passing adherence to Apple’s interface guidelines. Of course, it’s important to realize that even Apple’s own products don’t always past muster here, but you do want to feel that you’re not using actually using a Windows application. Well, that is, unless you’re running a Windows emulator or virtual Machine.
This situation can create a dilemma for a company that’s building an application for the Mac, Windows and perhaps Linux. They generally want to make sure that the fundamental look and feel is similar enough to make it easy to use regardless of computing platform, while at the same time conform to the appropriate interface guidelines.
When Firefox first appeared, one of the criticisms had it that it didn’t truly look like a Mac application. It was close and all that, but somehow felt a little rough at the edges. As development of version 2 winds down, I have little to complain about. Other than slightly slow launch process, it works just fine, and you have to be fairly picky about such things to complain about elements of its cross-platform origins.
My concerns are more practical. Here at The Mac Night Owl, I have strived to make sure that you can actually print pages for posterity, regardless of which browser you prefer. We now use WordPress, an online Web publishing tool that makes it superbly simple to update this site and provide extra tools that make it easy for you to get the information you want as quickly as possible. In addition to searching, you can email articles to your friends, post to a sociable site, such as Digg, and, of course, get a fully formatted printed page. Even without the print feature, the text will usually appear in a readable format, with all content intact.
I have worked with my Webmaster, Brent Lee, to make sure that printing is possible on any reasonable popular browser, even recent versions of Windows Internet Explorer.
Even though the arrival of the Internet was supposed to herald the paperless revolution, there are many reasons why you’d want a hard copy from time to time. Perhaps you want to save an article for posterity, for reading when you’re not at your computer, or just to have a copy of a Web transaction for your personal and business records.
Alas, the the developers of some browsers apparently don’t take such considerations too seriously, and you can easily run into serious problems trying to get a printed version of some sites. While I suppose it’s easy to blame the people who design certain sites, a properly-designed browser should accommodate most of these situations without omitting critical text and illustrations.
Here, Firefox works most of the time, but I am forced to return to Safari for some of my favorite online watering holes. Take Daniel Eran’s excellent commentary site, RoughlyDrafted Magazine. You could, I suppose, criticize the fact that it’s actually built in Apple’s iWeb, with some add-ons to provide a few extra features. It prints fine in Safari, but you’re lucky to get more than the first page in Firefox. Similar difficulties occur in Opera, another cross-platform product that has even more severe printing issues. iCab, in contrast, manages the task in a decent fashion, although text is extremely large and most illustrations are absent.
Daniel tells me he is working on the problem, but will probably be forced to use a different publishing tool to provide better printing options. That is, unless Apple changes things in the next version of iLife.
But you can’t just blame Apple for this. Try printing pages from USA Today’s site. Yes, there is actually a Print feature, but the designers for Gannett have opted to omit tables with important content and all or most illustrations if you choose that option. If you attempt to print documents from a regular page in Firefox, it might work, or text might overlap with some of the sidebar ads, or is just shoved to the right and, in part, off the page.
In each case, you could, rightly of course, claim that Firefox is simply adhering to Web standards. If something doesn’t look or print correctly, the site’s designers or the publishing tool they use are actually at fault.
At the same time, Safari can handle most of these sites with aplomb. There are issues here and there, but most of the sites that confound Firefox do print properly in Apple’s browser.
As Mozilla’s developers put the final spit and polish on Firefox 2.0, I hope they’ll consider such matters seriously, and not force us to wait for version 2.5 or later for a resolution.
- The iMac SSD Transplant Report It's quite certain that the designers of recent iMacs didn't consider what might be required if you wanted to change anything more than RAM. And on the 21.5-inch version, you can't even do that. So this forces you to load up such Macs on Apple's build-to-order page when you place your order, so you don't have to concern yourself about lost upgrade opportunities. Now I bought my late 2009 iMac towards the end of that year, a few weeks after release. I did customize some, with an Intel 2.8GHz i7 processor, and the upgraded graphics card. I kept the standard 8GB RAM, since I could always flesh it out later if I wanted; that was the one thing that could be upgraded easily. Indeed, when the time came to move to 16GB RAM, I did the deed in about five minutes from the time it took to lift the iMac from my desk, place the screen on a large towel, open the tiny cover at the bottom of the unit, and replace the RAM. Although that RAM upgrade should not have made a substantial performance change, or at least I didn't expect one, I found that some apps seem to be less apt to clog system resources. A particular example was Parallels Desktop, where I was able to launch into a Windows virtual machine somewhat more quickly, with fewer slowdowns impacting other apps. Understand that I seldom gave Windows more than 1GB of RAM, so the slowdowns shouldn't have been as drastic as they were. In any case, I appreciated the modest performance boost, but still suffered from long startup times, amounting to several minutes because I launch half a dozen apps at startup, and opening one of those large productivity apps, such as Adobe Photoshop and QuarkXPress, took 20 seconds or more. Anything that involved copying large numbers of files seemed glacial, and the 1TB Western Digital Caviar "Black" drive that shipped with the iMac was regarded as reasonably swift for its time. So I enlisted the expertise of Other World Computing, who specializes in Mac upgrades, to suggest a suitable drive upgrade for review. We settled on the closest match to the stock drive, OWC's 1TB Mercury Electra 6G SSD. If you want to buy one, it retails for $478, a fairly normal price for such a device. If you can don't need that much storage, or can rely some on an external drive, you can get a 480GB SSD for $259. OWC also includes some useful features that make it suitable for use on Macs. So what OWC calls "global wear leveling algorithms" and "StaticDataRefresh" are said to eliminate the need for one of those TRIM hacks, not officially supported with OS X Yosemite, which are often necessary for third-party SSDs. The major claim to fame with SSD is a performance level several times higher than a traditional hard drive without the wear and tear. OWC advertises "sustained reads up to 535MB/s and writes up to 443MB/s," although I made no effort to verify that claim. Alas, you can't just pop the hard drive out of an iMac and put a new one in. Installation involves a laborious process that you shouldn't try without some careful instructions. You'll also need to buy a special kit that contains some special tools and a pair of suction cups. OWC sells such a kit for $59. They have also posted an instruction video that makes the process seem less intimidating. It's still not a cakewalk, but if you pay close attention, and you're comfortable with a tiny Torx screwdriver and fiddling with slim, delicate wiring harnesses, you'll probably do all right. In addition to the SSD and the drive installation kit, OWC also sent along a 3.5-inch drive adaptor — the SSD is a 2.5-inch device — although you actually can get by without it. Oh, and by the way, next-generation of ultra-thin iMacs are even more difficult to upgrade. In place of magnets to hold the glass in place, Apple has moved to a special adhesive tape. In any case, I received the kit on a Saturday, and steeled myself for the installation the following Monday. I watched the video several times, and kept it available on another Mac, the review iMac 5K that has since been returned to Apple, just in case I needed a refresher. And I did. I won't detail all the steps here. But it starts with using the two suction cups to pry the glass from the iMac's chassis. After that, you have to unscrew a bunch of tiny Torx (six-point) screws to remove the LCD display. All this has to be done real carefully, and it's best to have some clean, soft surfaces on which to place the delicate components you're removing. Disconnecting the LCD involves unplugging some real slim wiring harnesses, and you have to be extremely careful. It's not that replacement cables are necessarily expensive, but getting them from a local Apple dealer or even an Apple Store will not be easy. They are not regarded as user serviceable parts. To prepare myself for the process, I ran a full clone backup to the external FireWire 800 drive with Carbon Copy Cloner. From beginning to end, it took over an hour to install the SSD. The photo at the left shows the iMac at the point where the LCD panel was being removed. The only fly in the ointment was the dust that accumulated inside after five years in dusty Arizona, and it required a few moments to blow it out. No doubt I improved the long-term reliability of this computer in the process. After the iMac was closed up, I carefully reconnected all the peripheral cables and the power cord. Since I had to install a new OS onto an empty drive, I pressed Option during the startup process to allow me to select the Yosemite restore partition from the backup drive. The relative speed of the installation signaled what I'd expect once the iMac had its own OS. The migration process required some four hours to restore 500GB of data to the new drive, about the same as the same migration procedure took on the iMac 5K. Once restored, I was able to give the SSD the acid test, and I was amazed. Normally it takes up to three minutes for my Mac to boot and all startup apps to load. This time the process took little more than 30 seconds to complete, and I hit the desktop in 15 seconds flat. Most apps launched instantaneously, and Adobe Photoshop took maybe three seconds. QuarkXPress 10.5 loaded in about 10 seconds. As any of you who has used an SSD can testify, just about everything runs amazing fast, and the dream of almost instant response is realized. Indeed, it is now hard to detect much of a difference between my old iMac, and the iMac 5K — the latter came with a 1TB Fusion Drive, which gives you most of the performance of a true SSD — which goes to show how much of what you do on a Mac is drive related. Based on the system tools I put into action, the iMac is also running a lot cooler now, since the drive generates little or no heat, usually not much higher than 100 degrees Fahrenheit after some intense action. It's hard to complain about that. The sole downside, and it's minor, is the fact that a 1TB SSD generally formats to around 960GB capacity, short of the 999GB used by the previous drive. But that's really a minor trade off to gain those amazing speed advantages. True, an SSD, and the accompanying installation kit, aren't exactly cheap. But it's a lot less expensive than buying a new Mac. If you would rather not engage in such extensive transplant surgery yourself, and I understand why, see if a local Mac dealer would do it for you; an Apple Store would refuse for obvious reasons. You can also ship your iMac to OWC's own plant, of course, but first see if you find a nearby dealer to handle the chores, because it will cost less, particularly when you include the cost of shipping. A nearby authorized Apple dealer, MacMedia of Scottsdale AZ, considers iMac drive upgrades a Tier 2 process for which it charges $95. It's definitely worth the peace of mind if you choose to take this step. Now OWC normally sends out review hardware for 30-day evaluations. But since reviewing this drive involved a complicated installation process, they aren't exactly rushing me to return it.
- About Terminating iTunes with Extreme Prejudice So iTunes hasn't exactly received the love in recent years. Some say it's bloated, although technically that's not quite true. Others are just overwhelmed by all the features that are regularly added, without taking steps to simplify the interface so the power of the app is at your beck and call. Others fret over stability and reliability issues, and reports that music databases may be borked with iTunes 12.2 and Apple Music only make matters worse. Now my history with iTunes goes back to its origins as SoundJam and later SoundJam MP Plus from a now-defunct publisher known as Casady & Greene. In 2000, Apple made the smart decision to buy the product, and bring along its developers, including Jeffrey Robbin, now a VP of consumer applications at Apple. In addition to being lead developer of iTunes, Robbin is credited with helping to create the software for the iPod, and was, several years ago, reported to be a part of the development project to create an Apple TV set. Of course, that project appears to have been discontinued, but it's notable how Apple has put Robbin in charge of significant projects. I've known him for years, and he's a real talented guy and deserving of his success. But something's gone real wrong with iTunes, and it's in need of serious repair, or Apple needs to start over and rethink the app. Before I go on, don't assume that starting over is anything new with Apple. Ask users of Final Cut Pro, for example. Although the new and far cheaper version, Final Cut Pro X, got a whole lot better over time, some loyal users chafed at the changed interface and lost features, and went elsewhere. Still, Apple is not shy about changing thingsy, and it's high time that iTunes go under the knife. The latest version, 12.2, was released to introduce Apple Music. It's otherwise substantially the same as the previous cluttered version, only it's more cluttered. It only adds new layers of inconsistency and unpredictable behavior to an app that was already breaking at the seams. A major change of version 12 was the use of a context-sensitive navigation bar that totally confounds muscle memory. So when you move from Music to Podcasts or to Movies, the options and the width of the nav bar labels changes. This may make sense from a logical point of view, but it means that you have to stop and think before you click. Apple Music merely adds extra labels for the Music section. There's no Apple Music icon, since the feature integrates with existing music features. All right, that's part of it, and I suppose most of you have gotten used to the poor implementation of this feature. There's more, however. With Apple Music, context menus usually don't work, and the ellipses that are usually placed next to the titles of albums and tracks don't deliver consistent context results. Select an album in the For You page and the ellipse will only allow you to share the album. When you click on the album to open its playlist, you have additional options to share an album, but none to tell Apple Music you want that thing off your list post haste. To make matters worse — and more confusing — if you tap and hold an album title in the For You list in Music for iOS 8.4 (and now the 9.0 beta), you not only have extra choices, but one entitled "I Don't Like This Suggestion." Why isn't that readily available with iTunes? Tell us Mr. Robbin! I realize that iTunes is very much a browser, meaning that the content you access can be instantly altered. I suppose that adding more context options is something that could be done on-the-fly without updating the app, and maybe it'll be fleshed out over time as the service is refined. For now, however, the interface and the layout are poorly designed, as if it was perhaps thrown together to meet a deadline with the hope it'll be fixed later. Kirk McElhearn, Macworld's "iTunes Guy," and my go-to expert on such matters, suggests that Apple's marketing people are being given too much power to drive the look and feel of iTunes. It's more about turning visitors into paying customers, but it doesn't even succeed on that level. If they hope you'll buy a track you're enjoying in Apple Music, the process is definitely not easy. Or perhaps Apple really does believe that we are all destined to rent music, and this is only guiding you into that direction. Remember, when you rent music, you own nothing other than the tracks you've previously purchased. Anything you've downloaded from Apple Music stops playing when you stop paying. If you decide one month you have other priorities, and you've spent days fine-tuning your custom playlists, will Apple allow you to suspend your membership for a while, and allow you to pick up where you left off a month or two later? Just asking. The reason I suggest Apple should kill iTunes and try over is that the app has moved in the wrong direction. It doesn't mean it should be split up into separate media apps, as is done in iOS. Having a single place to get play and acquire content on a Mac or PC is probably the more efficient idea. But that shouldn't keep Apple from starting over and devising a better way. It's not that there is better competition out there, particularly if you are accustomed to the Apple ecosystem. But how long will Apple allow this messy situation to continue before taking action?
- How About an Apple TV Digital Hub? As more and more tech pundits continue to rant about a possible Apple smart TV set maybe next year, maybe the year after, I wonder once again if they're really on the wrong track. However, this is a subject that just won't die, as you hear speculation about Apple sampling prototype TVs, ordering parts, and, in general, preparing for a product that you wonder if we really need. After all, even the people I know who don't watch TV have one lying around. You go to any consumer electronics store, and you'll find dozens and dozens of models, more, even, than PCs. So what could Apple possibly do to turn the market on its head and deliver the product you never thought you'd need? What can Apple possibly do with a TV set that would start a revolution? I do not pretend to have all the answers, or even some of them, but it's fair to look at the TV itself, and then how Apple might provide for a better user experience. When it comes to the screen, sure Apple uses the latest technologies that can be put into mass production and are reasonably affordable. So we have the Retina display on some Macs, the iPhone and the iPad. But does a higher resolution screen serve any purpose on a TV set, where the best content you can get these days is 1080p from some cable/satellite providers and Blu-ray? Yes, there are those super-expensive 4K sets, fulfilling a need that doesn't yet exist, and costing a bundle. Maybe some day, but that's not a critical issue now. Another issue on the TV set is the audio. But there are loads of low-cost home theater in-a-box setups, soundbars and other equipment that will deliver far better sound without costing you a bundle. Indeed, I plan to evaluate some of these products in the near future, so stay tuned. Yes, I suppose Apple could offer some tricked out speakers and more sophisticated electronics in the TV itself, but there's the question of cost. The Bose VideoWave II boasts of wonderful sound, but the price of admission begins just shy of $5,000 for a 46-inch set. I can't imagine too many buyers, and this is not a direction Apple would be likely to pursue. One area where help is needed is the initial setup, where you can make some adjustments for the best picture, along with built-in audio enhancements, such as faux surround sound. For the most part, these interfaces are perfectly awful, and most customers never bother. So they aren't getting the best picture their new set can deliver. Apple could make this setup process simple, and even do some automatic tune-ups, though this isn't the sole reason to build a TV set. There is, of course, content, but it would be a stretch to believe that Apple could replace your cable or satellite provider anytime soon, though I realize some of you may do rely on iTunes and Netflix, plus local stations, to get all of your programming. One real need in TV land is the integration among your various accessories. Maybe you can rely on what you get on an Apple TV and, perhaps, the antenna, but what about the Blu-ray player and the gaming console? Perhaps the most confusing part of using your TV is integrating these devices with your set, and switching back and forth. In my setup, I have just the Panasonic flat panel and a Samsung Blu-ray. I use a Logitech Harmony universal remote to simplify the process of turning things on and off, and switching inputs, but it still requires pressing a button or tapping a display to go from one source to the next. Sometimes it misses, and I have to use Help or repeat the process. On occasion, the sound from the Blu-ray, piped via HDMI to the TV set, disappears, and I can only fix the problem by switching back to the DirecTV set top box and return to the Blu-ray. All just to watch that movie. So what about a new generation Apple TV that can be used as a dock, your digital hub, to connect all your equipment, from a cable/satellite box to gaming console? The rear will contain the usual assortment of HDMI ports and audio ports. But Apple's marvelous software, no doubt using the iOS, can be used to make setups and switching among devices easy as pie. You can announce to Siri you want to play a game, or watch a DVD, or connect to channel 242 on your DirecTV box (it's USA Network, in case you're wondering). Apple might even offer to provide front-ends to the cable and satellite people, so all you have to do is run one of their apps, login to your account, and access all of your programming, schedule pay-per-view and time-shifting without need of another appliance. This sort of integration might be the most sensible way for Apple to make a difference in TV land, without, of course, somehow providing all of the services. But that would require cooperation and licensing from the cable/satellite people. I suppose an Apple smart TV would sell pretty well, particularly if the price premium isn't high. But Apple would have to be able to change a lot of things besides the interface to make it worthwhile. A souped up Apple TV box would be the best bet, as far as I'm concerned.
- Apple, the WWDC and the Wacky Run-up After quite a run, and ahead of a 7-to-1 stock split, Apple's stock price had declined slightly before the WWDC keynote on Monday. I suppose this was to be expected. The event was presaged with optimism, skepticism and silly claims about what the company must do to survive. Some weeks back, for example, one online pundit who doesn't deserve to be named or linked suggested that the company would be toast if the iWatch wasn't released in 60 days. When that date passed, and Apple was still here, it merely represented yet another example of commentators lying through their teeth or making downright foolish claims to generate online traffic. Having a respect for facts and logic played second fiddle. There was also the "Apple must" meme, that the WWDC keynote must be filled with new hardware and new product categories, even though it was ostensibly for developers. Thus, we know there would be news about iOS 8 and OS 10.10 because Apple said as much. But expectations that there would be new hardware weren't met. There was no Apple TV or iWatch demonstration for developers, but the people who build apps for Apple gear still got plenty to consider, including a new simplified programming language known as Swift. But OS 10 Yosemite? What about that Looney Toons cartoon character? Clearly Apple isn't taking that into consideration with OS 10.10, which will sport the rumored flatter look and feel, reminiscent of iOS. The improved transparency effects and cleaner text and windows seem interesting enough if a new OS X skin appeals to you. While Mavericks was heavily laden with hardware improvements to use RAM and power more efficiently, Yosemite is heavily disposed towards improvements for Mac users. Front and center is Continuity, which greatly simplifies the passage from Mac to iPhone to iPad, and back again. Email and messages can begin on one, and be completed on another. You can also use your Mac or, with iOS 8, your iPad to make and receive phone calls on your iPhone. Of course your iPhone has to be active on the same Wi-Fi network for this Handoff process to work. SMS messaging is also supported; again with a networked iPhone. You can also use your iPhone to set up an Instant Hotspot, though that would appear to require support from your wireless carrier, as Apple indicates on their site. Clearly Apple's critics will complain that Continuity is yet another way for Apple to rope you in to depending on their ecosystem. But there's nothing wrong with that. Other companies and their sycophants in the tech media are probably jealous. So iCloud becomes iCloud Drive, since you can now use it as an online repository for all your files, and even set up a traditional file/folder hierarchy that can be accessed on all your Apple gear, including your iPhone and iPad, along with a Windows PC. In a sense, Apple is going after Dropbox and the cloud storage systems from Microsoft and Google to set up seamless ways for you to store and easily transfer larger files. Mail for Yosemite, with the promise of greater speed and efficiency, has a new feature, dubbed Mail Drop, which lets you use your iCloud Drive as an intermediary for file attachments of up to 5GB. This will help you avoid the usual problem of sending large files to a recipient. Email services traditionally limit attachments to less than 20MB. Windows users will simply receive a link in their email to retrieve the file, which definitely rains on Hightail's parade. Since iCloud now plays a larger role in storing your stuff, new storage plans are coming. You'll still get 5GB free, but 20GB is just 99 cents per month, and 200GB is $3.99 per month. For small businesses, or families with loads of photos and other files to store and back up, the latter plan is the sweet spot. You'll be able to get up to 1TB of storage once all the options are in place. Spotlight has been enhanced to include both online and local searches, which is something you can already do under Windows. I suppose Apple is hoping you'll move away from Safari searches and rely on Spotlight to find everything. Here's why: While Google search is still supported and remains the default on Safari, Spotlight uses Microsoft Bing. I wonder how Google will react when they get the memo. As with Mavericks, OS X Yosemite will be available this fall, probably between late September and late October, as a free download and is reportedly compatible with the very same Macs that can run OS 10.9. While developers are already downloading the first Yosemite preview, up to one million Mac users will receive access to Yosemite betas this summer. So be prepared to sign up as soon as possible. I expect they will want to get a few releases out before letting non-developers gain access to the seeds. While iOS 8 also comes across as a compelling release, Apple has yet to say anything about side-by-side multitasking for iPads. I suppose that could come later. Meantime, in addition to the Swift development language, Apple is moving towards giving developers more flexility in building and selling iOS apps. There is, for example, support for Touch ID and third-party keyboards. So, although the new QuickType predictive keyboard scheme may appeal to most users, those who want a Swype or another third-party keyboard to replace Apple's will get full system support. Would that were true with other apps, and it would be nice to be able to pick something else as the default for such tasks as email and browsing. As predicted, HealthKit will be designed to allow developers of health and fitness apps to seamlessly communicate with your iOS device and the new Health app. Such major medical institutions as Mayo Clinic have announced full support, which means you'll be a tap away from monitoring your physical condition, and your doctor can receive immediate updates should test results require their attention. Apple, by the way, promises what appears to be bulletproof security for Health and also for HomeKit, a tool for developers to build apps to better integrate your connected home. The HomeKit feature is called Secure Pairing, which supposedly means that only a registered iOS device can unlock your home, adjust the lights, turn on the microwave, or perform many other functions in your home. Developers will be able to bundle apps at a special discount and offer beta testing functions via the App Store. A new "Explore" feature will make it easier for you to discover the more than 1.2 billion apps now available for iOS users. While iOS 8 won't look altogether different from iOS 7, and thus isn't apt to be quite as polarizing, that can't be said for Yosemite. Right after the initial announcement appeared in the tech media, one of my friends, who has already had a love/hate relationship with Mavericks, responded with just one word, "YUK!" Her concern is that it looks more like iOS, but I reminded her that it's still OS X and her Mac will still run like a Mac despite the changes. Oh, and by the way, the iPhone 4 is not on the iOS 8 compatibility list. It was hit or miss with iOS 7, so it makes sense it has been retired from future iOS updates. In any case, Apple's stock price resumed its upward climb Tuesday morning. Evidently Wall Street was impressed.
- Apple and Model Proliferation Back in 1997, Steve Jobs, newly minted as Apple CEO (well "interim" CEO) began to cut back on Mac model proliferation. Stuck with loads of Performas with different model numbers but not very different specs, it was clear that Apple needed to clean out the catalog. The fundamental change, best signified by the iMac and the Power Mac, was to have a consumer and professional model for each product line. You could, of course, custom order to some degree to select processor, memory and storage, and perhaps the graphics card. But you didn't have to fret so much about which model was best for your needs. This was quite unlike Dell, HP and other tech companies that, to this day, have so many models with non-descriptive names that it's hard to figure out what might work best for your needs without a scorecard, and perhaps a salesperson to hold your hand and explain it all to you. But in recent years, Apple under Tim Cook has moved to seriously expand the product line. It's not near as bad as the mid-1990s, but it can get a mite confusing if you aren't in close touch with the tech media, particularly product reviews and, where it's important to you, performance estimates. The same logic holds true for the iPhone and the iPad. With the Apple Watch, the basic product is the same, but the many differences are essentially about fashion and the statement you want to make with one of these babies on your wrist. So placing an order at Apple's online store is no longer so simple. Choose Shop Mac, and you will have seven product lines from which to choose: MacBook, MacBook Air, MacBook Pro, iMac, iMac Retina 5K display, Mac mini and Mac Pro. Each 2015 MacBook has two configurations, available in three colors. But you can also customize a model to include a different processor. Other Macs include different display sizes, RAM, storage and sometimes graphic chip alternatives. So after you choose one of seven, there will be dozens of other choices you will be invited to make. These are decisions you must make upon ordering for the most part. Only some models allow you to upgrade RAM or storage later. Doing anything but RAM on an iMac is an annoying chore that starts with removing adhesive tape. The process is only simple on the Mac Pro, Apple's workstation, where high-end users are apt to even change the processor to get better performance. Moving to the iPhone, there are four models, two of which (the iPhone 5s and iPhone 5c) are legacy products sold at a lower price. The plastic iPhone 5c comes in five colors, the others three. You have up to three storage options, and that's before you get to your choice of carriers for a subsided package, or unlocked. I'm only including the choices in the U.S., since cellular plans vary widely around the globe. Not all the carriers are listed at Apple's store, so you may end up buying an iPhone at a third-party dealer with more choices. Are you dizzy yet? I haven't mentioned the iPad. Despite flagging sales — and one can always hope the situation will be better when Apple reports March quarter results next week — Apple hasn't been shy about giving you choices. You have five models ranging from the original 2012 iPad mini to today's iPad Air 2. Each is available in multiple colors, and several storage options with or without cellular capability. This doesn't mean you're left to your own devices in reaching a decision about which Apple gear to buy. You'll want to read the tech press to get a sense of which products are best suited for your needs and which configurations to choose. Remember, though, that except for a very few Macs, you need to make your final choice when you place your order. Upgrading a configuration later will not be possible. But help is available. When you visit Apple's online store, there's a tiny Get Help drop-down menu where you can activate an online chat with a specialist to help you make a decision. Or you can call them. You may prefer to speak with someone you can see, with the products you're considering on display, so an Apple Store or a third-party dealer would be your best bet. While I haven't had that much trouble choosing the best Apple product that meets my needs and budget, I usually have to fret over the cost to see what configuration presents the best compromise. I can see why Apple is providing more and more choices, and that means that it's easier to select the product that suits you. But too many choices can cause confusion. This is a reason why Apple cut back on the model numbers in the first place. Is it moving too far in the wrong direction? That's hard to say, because you have to wonder which model ought to be discontinued to simplify. You can make a case for the original iPad mini. But choices of that sort are apt to leave customers without the one they prefer, so it's a juggling match, and it may only get worse in the years to come.
This article was posted on Tuesday, October 10th, 2006 at 2:03 AM and is filed under News and tagged with: Brent Lee, Computing Platform, Cross Platform, Digg, Dilemma, Interface Guidelines, Launch, Look And Feel, Mac Application, Mac Night Owl, Mac Windows, Owl, Posterity, Readable Format, Virtual Machine, Windows Application, Windows Emulator.