Another Obligatory Microsoft Rant
September 13th, 2007You know, lots of companies have “corporate communications” departments, where they examine the public impact of a policy or product, and choose the best way to handle it. This may be difficult where the news is unfavorable, because they have to somehow spin a bad story into a good one.
But it all-too-often seems as if Microsoft, despite listing corporate communications people on their employee roster, doesn’t have a working department to determine and control the fallout of the moves they make. How else can you explain some of the utter stupidities that emerge from their executives and actions?
It wasn’t so long ago that outgoing Chairman Bill Gates pronounced spam dead within two years. Of course, that was more than two years ago, and nothing has changed. Then again, most of the prognostications that emerge from Gates have been equally wrong. If he charged a fee for his guesses, he’d be a poor man now.



